Humangoodkind Designs - Insights

I Boosted a client’s PageSpeed by 50+ points by replacing heavy YouTube embeds with one script. Delete those old heavy embeds.

How a Nashville nonprofit future-proofed their class registration system with a flexible CMS structure that supports both new links and legacy tools.

Hiring a local Shopify expert gives Nashville brands an edge—through custom builds, faster stores, and deeper strategy.

Coding a feature can feel like building an optical illusion—what looks obvious from one angle reveals layers of complexity from another. In this piece, I explore how metaphor helps me bridge that gap, communicate clearly with stakeholders, and stay grounded through technical chaos.

I’m Grant Emerson — a Shopify designer and developer based in Nashville. I help brands build custom stores that look sharp and perform even better.

AI is a powerful tool, but its real value lies in how we use it. By embracing "No AI Days," developers can stay sharp, refine problem-solving skills, and improve the questions they ask—unlocking AI's full potential as a learning partner. The better your questions, the stronger your solutions, and the more confident you become in both collaboration and exploration.